When it comes to dessert popularity, trends are always changing. One day we loved the macaron and the next cake pops reigned supreme. But the one dessert staple that has stood the test of time, retaining favor above the rest, is the cupcake. A single-serve treat that can be prepared for any event, the cupcake can be dressed up with one-of-a-kind flavor combinations and incredible frosting designs.

Even Google agrees; there is no dessert that is better than the cupcake! Why do we love them so much? Here are just a few reasons why the popularity of cupcakes continues.

Beautifully Decorated

There is no denying that a well-decorated cupcake is a thing of beauty. Arranged on a tiered cake stand, cupcakes painted with colorful frosting will surely take center stage on your dessert table. We love the idea of customizing your cupcakes to the theme of the event, whether it is a children’s birthday party or a bridal shower.

Perfectly Portioned

Great for parties and special events, cupcakes are prepared with portions in mind. Instead of worrying about what size to slice the cake for your guests, just pass out cupcakes and enjoy! An easy way to get everyone their dessert at one time, the cupcake takes all the guesswork out of slicing up perfectly portioned desserts.

Endless Flavor Varieties

Another thing we love about cupcakes is that they are available in so many incredible flavor options! Instead of sticking with a plain vanilla cake (just because you know all your guests will eat it) you can pick and choose from endless varieties of cupcakes for your guests to indulge in.

Many bakeries are even experimenting with vegan and allergen-free cupcakes. These single serve desserts ensure that every family member at your next big gathering is covered. Maybe you will pick up one big cake for the majority of your relative to enjoy, and a few specialty cupcakes for individuals with particular dietary needs. This way, everyone can indulge in a sweet treat during your family festivities!

Interested is serving up more cupcakes in your bakery? Top flavors as according to HowStuffWorks.com are chocolate and vanilla, red velvet, and carrot cake.

Whatever new baking venture you are looking to experiment with, Empire Bakery Equipment is here to help. With the knowledge and experience to supply your bakery with equipment that fits your specific needs, we are proud to support you on your way to success! For more information about the equipment we offer, please give us a call at 1-800-878-4070.